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Younger Americans’ Reading and Library Habits

Tuesday, October 16, 2012

More than eight in ten Americans between the ages of 16 and 29 read a book in the past year, and six in ten used their local public library.

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Seven Reasons to Consider Print for Your ‘Non-Traditional’ Content Strategy

Tuesday, October 16, 2012

I was on the phone this week talking to a customer about different options in print. He was interested in the discussion because he felt they needed to do more non-traditional marketing.

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Paper, Pollution and the Internet

Saturday, September 22, 2012

SANTA CLARA, Calif. — Jeff Rothschild’s machines at Facebook had a problem he knew he had to solve immediately. They were about to melt.

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E-books vs. print: Most parents prefer reading paper books to their children

Thursday, September 20, 2012

A new survey found that more than 70 percent of parents still prefer print books to the iPad when it comes to reading to children.

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